About Us

Ember Trail began long before it had a name. It started in muddy fields, in crowds of thousands, in the glow of festival lights, and in the quiet moments walking back to camp after the headline act. We’re Lee and Jamie — friends for over 25 years — brought together by music, the outdoors, and the kind of weekends that become stories you tell for the rest of your life.

From Isle of Wight to Glastonbury, from Y Not to dozens of other festivals, we’ve spent our lives pitching tents, dancing until sunrise, and carrying more gear than we care to admit. Festivals became our tradition — first as mates, now with our families beside us.

But across all those years, one thing stayed the same: the gear never kept up with the weekend.

We’ve had tents collapse in the wind. Sleeping bags that didn’t survive the cold. Chairs snapping on day one. Power banks dying before the headline act. We’ve watched families struggle with cheap kit, and we’ve felt that same frustration ourselves.

So we built Ember Trail — a store shaped by decades of real festival experience. A store that understands what you actually need for a weekend of camping, music, and fun. A store built on friendship, family, and the belief that the right gear can make a weekend unforgettable.

Ember Trail is your basecamp for the best weekends of your life.